Are you planning to launch or renovate your business website this year? Have you taken a detailed look at the industry standards being followed in 2019. As the world has entered the digital age, competition has skyrocketed. Customers only want the best from websites the interact with. According to the live stats of internet, almost 1.5 billion websites are working currently on the world wide web.
One of the most crucial elements of a killer website is it design. If your website does not have a design that immediately attracts the website visitor, you will end up losing a potential sale/customer. Web designs are constantly evolving and improving so that the overall experience of users can be enhanced and personalized. Every year, new web design trends are introduced in the market after analyzing the behavior of users and preferences. Here are 5 digital web design trends of 2019. Lets’ get started:
“Less is more is one of the mantras of 2019 in the design industry.”
Minimalistic design does not only look more appealing but is also faster to load. A minimalistic web design is simple. Instead of using tons of elements and vectors on the webpage, only a handful of elements are used. Typically, such a website has enough white space, smooth typography and a classic contrast to help the user in focusing on the information being given instead of being distracted by the over-the-top design.
In the year 2018, Google rolled out mobile-first indexing. It is based on prioritizing content and links from mobile website pages. This initiative is being carried out in 2019 too, which means Google will be prioritizing websites that have websites designed for mobile phones.
According to the statistics show that 50% of global website traffic comes from mobile, which emphasizes on the importance of responsive web designs.
Virtual reality is no longer the fantasy of sci-fi writers, rather it has become mainstream over the last couple of years. Now that virtual reality has entered the web designs too, it improves the user experience significantly. Virtual reality makes the users feel as if they are a part of the simulated reality. Users are bound to spend more time on such websites, compared to old school web designed websites.
For the last few years, more and more designs have started to use color gradation in website designs. The reason being gradients add more complexity and layers to the design, it looks more professional an aesthetically pleasing to the website visitors. The use of vibrant and bright gradients was well popular in 2018 and seems to gain even more popularity in 2019.
Full-screen video backgrounds
Have you ever visited a website that has a full-screen video playing in the background? If yes, you’d know how eye-catching the video can be. In this cutthroat competitive digital world, getting the attention of a website visitor plays a crucial role. In contras to text or even a web banner, videos are able to offer more information in less time. According to the Google stats, videos directly affect the amount of time a user spends on a webpage. This is exactly why in 2019, full-screen video backgrounds are being implemented by websites on a massive scale.
We hope this article helped you in keeping up with the latest web designs this year. If you have any more questions, feel free to contact us or drop a comment down below.
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